Business
Did You Know? Trump Sued Kotak Mahindra!

Did You Know?
Donald J Trump’s sued Kotak Mahindra Bank for launching a credit card called Trump, a move that he saw as violation of his trademark.
In the suit filed in the Delhi HC, Trump’s lawyers demanded that the bank be immediately restrained from issuing credit cards of this name & claimed “statutory & equitable rights over the trademark TRUMP”.
They challenged the bank’s decision to sell “Kotak Trump Card’ as part of its credit card business.
But the HC refused to grant any interim relief to Trump and as the case meandered on, several judges heard the dispute.
With mediation efforts failing to break the impasse the case again reached the judges and it was only in 2013 that talk of out-of-court settlement gained momentum.
It was finally in the fag end of October 2013 that a settlement was agreed upon after a 3-year legal battle.
Later, the bank renamed the Trump Card and launched a fresh brand.
Ashwini Mahesh, Marketing & Social Media Enthusiast | Brand Building.